At BIRTV 2024, the largest film, entertainment, and broadcast tech exhibition in Asia, Kevin Shaw chaired a panel on HDR titled “HDR: The Future is Here.” The discussion featured insights from Bram Desmet, CEO of Flanders Scientific, cinematographer Yang Shu, Vice President of the Chinese Society of Cinematographers, and our founder and CVO, Zeb Chadfield. We explored how HDR is reshaping filmmaking, from breaking SDR limitations to enabling more creative freedom.